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Woks!
Monthly campaigns and snackable video ads for an Asian-fusion brand.
Overview
Woks! needed a steady drumbeat of on-brand content. I planned monthly campaigns promoting the Asian-fusion menu, designed promotional creatives and short video ads, and optimised Meta Ads for engagement and brand recall.
What I did
- Planned monthly social media campaigns promoting Asian-fusion cuisine.
- Designed promotional creatives and short video ads.
- Managed Meta Ads and optimised for engagement and brand recall.
- Coordinated visual storytelling to match the brand tone.
Project details
- Role: Digital Marketing · Ad Strategist · Content Creator
- Platforms: Instagram, Facebook
- Category: Social Media
Tech & tools
- Meta Ads
- Video
- Creative Design
- Brand Storytelling
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